It’s All About Connections
How Green Room’s Network, Experience, and Strategy Spark Results
People come to Green Room for one thing above all else: connections. Whether for pilots or partnerships, funding or events, we help health tech innovators break through the noise and get in front of the people who matter.
But connections don’t ignite without a catalyst – it takes the right strategy, the right story, and the right tools. That’s where the power of Green Room lies.
Catalyzing Your Connections
Connections don’t just happen without energy. Green Room ensures that each introduction is set up for success—powered by research-driven consulting and compelling creative marketing solutions that make your message spark.
- Connections: personalized networking and targeted outreach
- Consulting: grounded in research, analysis, and strategy
- Creatives: the digital assets that get your message heard
And behind those services are real people and a real network who know the space inside and out.
The Strategist and the Catalyst
Kristin H. Norton, PhD — CEO & Connection Catalyst
With a background in biomedical science, research strategy, and health tech innovation, Kristin leads the effort to get early-stage companies in front of the right stakeholders. She draws on a deep network of health systems, clinicians, investors, and strategic partners to help innovators find traction and build credibility. Kristin understands what each stakeholder needs to see and hear—and how to get their attention.
“Kristin’s passion lies in helping breakthrough technologies find their place in the healthcare ecosystem—ensuring that innovators don’t just get in front of the right stakeholders but leave a lasting impression.”
Robert “Bob” Teague, MD — CMO and Strategy Sage
Bob brings decades of clinical experience and a sharp eye for technology evaluation, healthcare markets, and unmet needs. He leads much of our consulting work, turning complex scientific and medical concepts into actionable insights. He helps clients refine their value propositions, validate their product-market fit, and navigate the landscape of digital health, medtech, and care delivery innovation.
“Bob thrives on distilling complex clinical challenges into actionable solutions, guiding early-stage companies with a strategist’s mindset and a clinician’s expertise.”
Together, Kristin and Bob form a complementary duo: one focused on forging external relationships and opening doors, the other focused on shaping the strategy that makes those connections successful.
Clarity, Credibility, and Connection
Every connection we facilitate is backed by thoughtful strategy and a strong communications foundation. A one-pager or a pitch deck isn’t just a nice-to-have; it’s the tool that gets someone to say yes. And a “yes” is more likely when it’s informed by deep research and a clear articulation of value.
At Green Room, we don’t just introduce you to stakeholders—we make sure you’re ready for that conversation. So, if you’re looking for partners who understand how to take your health technology from promising concept to real-world impact, we’re here to help.