Brief.Investor Services
Green Room Technologies
Turning Good Ideas into Good Business.
Green Room specializes in business, market and technology readiness
Our clients are health tech companies with medical device and software products
Our services enhance innovation, interoperability, growth and investment potential
Investor Services Brief:
Business Viability in Health Technology
Not all good ideas become good businesses. There are many healthcare-specific factors at play. Green Room Technologies leverages extensive experience in health technology, business, data and interoperability to help our clients assess and achieve business viability.
Green Room’s services include business viability, market and technology readiness assessments; strategies for de-risking product-market acceptance, and leveraging standards innovation and interoperability.
De-risking your Investment in Healthcare Technology
In addition to health technology companies, Green Room occasionally serves as an advisor to a funding source. Our proprietary Business Viability Assessment provides comprehensive review of a company’s product, market, data, interoperability, and growth plans.
The result of which, the Business Viability Scorecard, provides not only a comprehensive assessment but an actionable roadmap for product validation, market entry, business model and business value of data.
| Score | Stage | Definition |
|---|---|---|
| 5 | Market Ready | Reach for growth |
| 4 | Milestone Execution | Success with early adopters |
| 3 | Angel Ready | Proof of concept created |
| 2 | Value Defined | Three-part value proposition defined |
| 1 | Concept Stage | Prototype developed |
Presenting Investment Opportunities to Funding Sources
As a part or our engagement with health tech clients, Green Room also makes introductions between health tech companies and funding sources. We do not act as a broker nor solicit success fees. We simply work with our clients to help them understand their options and assist in decision making with their business goals and stage of development in mind.
When presenting a company for investment potential, Green Room will provide an investment opportunity summary in the format below. Following an introduction, the relationship is yours.
| Stage | Definition |
|---|---|
| Description | What does the company do |
| Status | Stage and current funding ask |
| Opportunity | Summary of current funding ask |
| Use of Funds | How funds will be used |
| Revenue | Status of revenue build |
| Valuation | Current valuation |
| Previous Funding | Nondilutive and investor funding |
| Estimated Exit | Summary exit plan; when, who, how much |
| IP Status | Summary of IP portfolio |
| Regulatory Status | Regulatory approval status |
| Risk Mitigation | Steps taken that enhance viability |
When Should You Contact Green Room
Reach out to the team at Green Room Technologies when you:
- Are seeking deal flow in healthcare technology related fields
- Have a company you would like our team to evaluate
- Require an actionable roadmap for business viability
Learn More!
Evaluating and De-Risking Health Tech Investments
Green Room Technologies leverages extensive experience in all aspects of healthcare technology to help companies who have developed unique and valuable products successfully to market, creating viable, thriving business.
Start with Green Room’s exclusive Business Viability Assessment or explore our online resources for Market and Technology Readiness. Learn more
