Not all good ideas become good businesses. There are many healthcare-specific factors at play. Green Room Technologies leverages extensive experience in health technology, business, data and interoperability to help our clients assess and achieve business viability.
Green Room’s services include business viability, market and technology readiness assessments; strategies for de-risking product-market acceptance, and leveraging standards innovation and interoperability.
In addition to health technology companies, Green Room occasionally serves as an advisor to a funding source. Our proprietary Business Viability Assessment provides comprehensive review of a company’s product, market, data, interoperability, and growth plans.
The result of which, the Business Viability Scorecard, provides not only a comprehensive assessment but an actionable roadmap for product validation, market entry, business model and business value of data.
Score | Stage | Definition |
|---|---|---|
5 | Market Ready | Reach for growth |
4 | Milestone Execution | Success with early adopters |
3 | Angel Ready | Proof of concept created |
2 | Value Defined | Three-part value proposition defined |
1 | Concept Stage | Prototype developed |
As a part or our engagement with health tech clients, Green Room also makes introductions between health tech companies and funding sources. We do not act as a broker nor solicit success fees. We simply work with our clients to help them understand their options and assist in decision making with their business goals and stage of development in mind.
When presenting a company for investment potential, Green Room will provide an investment opportunity summary in the format below. Following an introduction, the relationship is yours.
Stage | Definition |
|---|---|
Description | What does the company do |
Status | Stage and current funding ask |
Opportunity | Summary of current funding ask |
Use of Funds | How funds will be used |
Revenue | Status of revenue build |
Valuation | Current valuation |
Previous Funding | Nondilutive and investor funding |
Estimated Exit | Summary exit plan; when, who, how much |
IP Status | Summary of IP portfolio |
Regulatory Status | Regulatory approval status |
Risk Mitigation | Steps taken that enhance viability |
Reach out to the team at Green Room Technologies when you:
Green Room Technologies leverages extensive experience in all aspects of healthcare technology to help companies who have developed unique and valuable products successfully to market, creating viable, thriving business.
Start with Green Room’s exclusive Business Viability Assessment or explore our online resources for Market and Technology Readiness. Learn more here…
Kristin is a health tech veteran specializing in go-to-market strategies, late stage product development, compliance, content, and high level messaging for medical device and health IT firms.
Kristin earned a doctorate in Biomedical Science from UNT Health Science Center followed by a post-doctoral fellowship at Johns Hopkins School of Medicine and the National Institutes of Health researching neural control of the cardiovascular system during aging, exercise, and spaceflight. She then founded Science Scribes, Inc. and acted as a marketing, research, and business development executive for PracticeIT, InGENIUS Strategies, HRG Capital, and SocialCare by Health Symmetric.
Kristin has served on the board of the American College of Sports Medicine, ChildBuilders, and the Austin HIMSS organization as well as the THSA Health Information Exchange Task Force and FHIR standard development committees.
PO Box 637
Austin, Texas
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